Studio City, in collaboration with Universal Pictures, spearheaded the social media campaign for the highly anticipated thriller, 'Speak No Evil.' The campaign achieved a remarkable engagement rate of 5.96%, showcasing the effectiveness of our SocialAmp technology.
We focused on the film's intense suspense and gripping moments by crafting custom content pieces that kept the conversation lively and engaging. This strategy not only fueled fan enthusiasm but also amplified the film’s reputation through word-of-mouth, resulting in an impressive 1,413 engagements and 24,050 impressions over the course of the campaign.
